The Re Agency: Introductory Presentation

Social Media is no longer a term, it’s a reality. One that’s happening now, and that’s driving people all around the globe into sharing their lives on the digital World.

Avoiding the faltering communication methods used by Traditional Advertising Agencies, which have and continue to ignore a changing demographic, and persist on the use of traditional media as a way of connecting their clients to their target consumers. We believe its time for companies to have a two-way communication with people, establishing a human connection, and delivering brand messages in a softer, more emotional approach.

Modern consumers are smart. On a daily basis they are exposed to around 3000 messages from which they tend to ignore all. Companies desperately try to sell them products while what they should be doing is engaging them. They know and appreciate quality, they respect great customer service and they value brands truly caring for them.

As the world advances, when it comes to technological improvements, social media has been in the past years a way through which people shared their lives with others. From pictures and videos to events in their personal lives, they’ve found ways to express themselves and connect with friends and people all around the World. From mobile devices to micro-blogging sites and networking rooms; they all attract them to experience a new universe in communicative capabilities.

Our main goal is to connect brands with people, humanizing the relationship between them and taking these relationships into a more emotional level of interactivity. Through the diverse tools that new media is offering, we intend to act as brand ambassadors to our client by linking them to their consumers intimately around the World.

One on one and word of mouth have always been the best mediums to connect with a demanding crowd of consumers. Making use of all the social media tools and resources available, we’ll redesign the world of marketing and advertising through a forward looking vision that will always allow us to stay ahead of trends and anticipate the places of communication between brands and consumers.

We’re here to innovate, to update the old traditional ways of communication and to change the rules of the games. We’re here to give and shape a personality to brands, to align their advertising messages into the one on one communicational world and give them a human identity to the faces of their consumers.

Sincerely,

Sheila

Social Media Communications Specialist @ The RE Agency

Re - Social Media Agency Presentation